Feb 14
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With Facebook’s organic reach decreasing and advertisers wary of having to pay to reach their audience, many are wondering if allocating advertising dollars to Facebook is cost-effective. In July of 2012, Search Engine Journal published an article called ‘Facebook Ads: What Are You Really Paying For?’ with a Facebook advertiser’s experience of paying for exposure on Facebook. […] Author information Marcela De Vivo CEO at Gryffin Media Marcela De Vivo has been an SEO since 1999, promoting thousands of sites including large corporate sites and small mom and pop businesses
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Is Paying for Likes on Facebook Worth it? A Case Study [Search Engine Journal Exclusive] by @marceladevivo